Who it’s for
Different reasons, same problem.
Everyone here is trying to get people to walk somewhere specific, tell them something while they do it, and prove it worked.
Business Improvement Districts
Evidence for the levy conversation. Heritage quarters, independent-retail trails, public art routes, seasonal campaigns.
Destination organisations
You publish itineraries already. These ones tell you which are actually walked, and where people abandon them.
National park authorities
Dispersal, measured. Promote the routes away from the three busy car parks, then see whether anyone took them.
Heritage trusts and World Heritage sites
Interpretation without more signage. As much depth as you want to write, in the right place, with no physical intervention.
Museums and attractions
The stories in your building happened in the streets outside it. Connect the two, and give people a reason to end up at your door.
Twenty minutes, your route, no slides.
Tell us about a walk you already promote and we’ll show you what it looks like as a Waymarker journey. If it isn’t a fit, we’ll say so on the call.